About P3 Recovery

This is a rare chance to sit at the heart of a fast-growing franchise brand and help shape how P3 scales globally.

As our Franchise Network Marketing Manager, you’ll work from our Burleigh Heads HQ, supporting franchise partners with clear, scalable marketing systems while protecting and elevating the P3 brand. You’ll collaborate with internal creative and CRM teams, agency partners, and franchisees, and you’ll also get hands-on with athlete, influencer, and brand events that bring the P3 community to life.

This role is strategic, creative, and highly collaborative. Ideal for someone who loves brand, systems, and seeing ideas come to life in the real world.

About the Role

The Franchise Network Marketing Manager plays a critical role in enabling franchise success through clear, repeatable marketing systems while protecting and elevating the P3 brand.

This role sits at HQ and focuses on marketing enablement, brand guardianship, and scalable execution, not day-to-day franchise management. You’ll work closely with the Head of Marketing & Revenue, franchise partners, agencies, and internal teams to ensure marketing is consistent, effective, and easy to execute across the network.

Key Responsibilities
Franchise Marketing Enablement

• Develop and maintain Local Area Marketing (LAM) frameworks for franchisees

• Deliver campaign-in-a-box toolkits, templates, and rollout plans

• Support franchise onboarding with clear marketing education and resources

• Track adoption and effectiveness of HQ marketing initiatives across the network

Brand Guardianship

• Protect and uphold P3 brand standards across all franchise marketing

• Review and guide franchise marketing activity to ensure on-brand execution

• Support messaging, tone of voice, and visual consistency across markets

Campaign & Project Delivery

• Coordinate HQ-led campaigns for national and seasonal rollouts

• Support marketing projects that impact multiple locations or regions

• Collaborate with creative, CRM, and agency partners to deliver outcomes

Systems & Platform Optimisation

• Support optimisation of CRM workflows, campaign processes, and reporting

• Identify gaps, inefficiencies, and opportunities to improve franchise marketing systems

• Act as a bridge between HQ strategy and franchise execution

What You Own

• Franchise marketing frameworks, playbooks, and education

• Brand consistency and marketing execution quality across the network

• Campaign toolkits, templates, and enablement resources

• Franchise marketing adoption and feedback loops

What You Don’t Own

• Day-to-day franchise operations or performance management

• Network-wide revenue targets or pricing strategy

• Paid media buying and optimisation

• Creative production or content creation

What We’re Looking For

• 4–6+ years experience in marketing, franchise, multi-location, or brand enablement roles

• Strong understanding of brand management and scalable marketing systems

• Confident communicator who can work with franchisees, agencies, and internal teams

• Highly organised with strong project management skills

• Comfortable balancing structure with flexibility in a fast-growing business

Experience in franchise, wellness, fitness, hospitality, or service-based brands is highly regarded.

Why Join P3

• HQ based in Burleigh Heads

• Access to P3 Recovery centres

• Partner discounts across wellness, fitness, and lifestyle brands

• Attend athlete, influencer, and brand events

• Be part of a brand scaling nationally and globally

Sound like you?
Apply today and help us build the future of recovery, together.